Designed to be double-tapped.
Success on social media isn’t just luck. There are layers of intentional strategy, predicting target audiences’ next moves, tapping into cultural conversations in a meaningful way, and having fun along the way.
Scroll and expect to be stopped!
ROLE: SR. DESIGNER AT CHUKMEDIA
The sandwich shop of everyone’s early 2000s nostalgia is making a comeback in a major digital way. My team at chukmedia is tasked with creating social content for organic to paid purposes on 5 different platforms (Facebook, Instagram, Threads, X, and YouTube Shorts.
A Literal Fresh Take on
April Fool’s Day
The people are yearning for someone to re-create a classic concept like Subway sandwiches into a fresh late-night, dessert-driven experience.
I support my team by working alongside teams of strategist and content creators, making organic content, paid ad content, ideating and executing social-first campaigns, and clean deck designs.
ROLE: SR. DESIGNER / DESIGNER AT SASHA GROUP
Known as the first legal distillery in Tennessee since 2010 and favored as everyone’s go-to for flavored moonshine and whiskey. My team was tasked with creating organic and paid content for their social platforms, alongside entire production projects for their yearly commercial photoshoots.
One organic post turns into a landing page and physical billboard…
In 2024, Ole Smoky Distillery entered an official partnership with the Tennessee Vols® Football team. I was tasked with creating a social post to announce the partnership. Clients fell in love with this simple larger-than-life photoshopped image. And soon it was a landing page, then a physical billboard around Gatlinburg, TN.
One of the first brands to lead in the affordable self-care space with Epsom Salt as the basis of any relaxing bath routine. My team was tasked with creating organic content and mini-photoshoots as the brand rolled out new product lines.
ROLE: SR. DESIGNER AT SASHA GROUP
